Tuesday, 23 July 2013

The Reward Card

Yesterday evening (23 July) our group sat down together to further discuss about our reward card. First we were discussing about the designs of the card and how it would actually attract customers to come back and buy their crepes again.

The consultant actually told us that the main thing of this reward card is that, there must be an ongoing relationship between Ned's Crepes and the customers. She did not want a plain reward card, but rather a reward card that is engaging. So all of us brainstormed together and we decided to come out with this design! Hopefully the consultant would be pleased with the reward card that we designed! Cheers! :)


    The Back of the Reward Card


The Back of the Reward Card

Well how does the reward card work then?

For every crepe that a customer buys, they are entitled to a chop on their reward card. 

However when customers purchase their 5th crepe, they are entitled to a 50 cents discount on their next purchase! 

But wait, this isn't it just yet! When customers purchases eight crepes, they are entitled to a free drink! 

Last but not least, at their eleventh purchase, they are entitled to a free crepe and a drink of their choice the next time they drop by!












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