Monday 12 August 2013

Practical 4 -SYAFIQ (Continuation)

On the May 15th,  after discussing with the manager and consultant,  i tried to design a reward card for Ned's Crepes. 
Here is the design:

However after we sent it for approval, the consultant said that it was not a really good design as it lacks the "Oomph" factor.
Hence, i had another go to design another one.

Here it is now:



After submitting this design to the manager and consultant, were we delighted to have them complimenting and say that the design is really nice and that they really liked the concept on how the reward system works on the card itself. Hence, I would like to thank my members Verghese, Jing Ting, Ryan and Aricia for staying up till late at night with me on Skype just to input ideas on designing the Reward Card.




On the July 28th, Verghese and I went down to their store to shoot a video as we wanted to create a video that would educate the public on how Ned's make their Crepes. 
Here is the link to the video: http://www.youtube.com/watch?v=eFF7dn1LBCs
For this video making, i would really like to thank Verghese for coming along with me to the store to help me take some photos and videos of behind-the-scenes as well as helping to carry and take care of my lenses while i did the shooting.



And here are some screenshots of the video created:






Since the manager and consultant said that they were not keen to hold out any promotions/ campaigns due to the fact that they were holding out a renovation for the store and that since the revenue of the crepes are not much and that they did not want to so called 'suffer' a lesser revenue, we had no choice but to not have any promotions/ campaigns to execute. However, we did not just stop there. We still created some promotional and wish posters even though we knew it would not be used for their company officially.

Here are some of the posters that i created:






Even though i created the posters, i would like thank my members Verghese, Ryan, Jing Ting and Aricia for constantly inputing all your ideas on the different kinds of promotions and campaigns.

Overall, i feel that this whole thing is a great achievement and that am really proud that we as students are given the opportunity of a lifetime to be to able to work with a real company; having to find our own company, process of contacting them, brainstorming ways and strategies to help promote the company, having to solve problems on our own and so on. I've not only learned how to promote a company, but i have acquired a whole new set of skills in marketing.



Comments for my fellow team mates:

Verghese: 
"Hey Verghs!! From the start, you have been the one with the highest enthusiasm level and one with tons of ideas! Thank you so much for all your contributions you have made in this group! And not to forget, all the help you've given me i.e. going all the way down to the store to keep me company and help me to hold and take care of my lens when in need. Thank you for always wanting to be on Skype to help me with the poster designs even at 4am in the morning! You are a great team member and it has been a pleasure to work with you!"

Aricia:
"Hey Aricia!! You have always wanted things to be done fast. This is in fact a really good thing as in this project, you are the one who've always been motivating and spurring us to complete a certain task within the dateline. Although you may be a little pushy at times, i still appreciate it at the end of the day. I am so used to doing things at the very last minute and I know that I really have to change as this bad habit might just be to my own detrimental at the end of the day i.e. not being able to complete a particular task on time and having my grades discounted. Overall, it has been a great experience to work with you!"

Jing Ting:
"Hey Jing Ting! You have always been the one with a great sense of humor and one with lots of stories to share. Although you may be a little cranky at times, i totally understand as you seem to face some problems here and there at times. However it has been a great pleasure having you in the team! Thank you so much to take the initiative in helping me out to make things right whenever i may seem to fall out at times. i.e. helping to re-arrange the assigned slides presentation and even helping to compile the final presentation slides, knowing that i was pretty busy with some other things such as the poster designs and so on! You are a great team member to have!"

Ryan:
"Hey Ryan! You never fail to find the funny side in everything! You constantly joke around, even when the situation requires you to be serious. However, this is the quality that i really admire about you as we as humans should never just be so serious all the time.. It'll make you a boring person to be with. So, thank you so much for always being the clown. You always tend to enlighten the whole scene and mood! Apart from this, you have contributed have made a lot of effort in running this whole project. Thank you once again and i would really love to work with you again in future projects!"



1 comment:

  1. Thank you Syafiq for assigning roles to all of us! You had done a great job as a leader and I look forward to working with you again! And you have really really great photoshop skills!

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